Attention changes
Products, creators, searches, and communities begin moving differently.
How SociArb investigates
A viral post starts the question. It does not answer it.
SociArb preserves the source, checks whether demand spreads, maps the product to public-company exposure, challenges materiality, and checks event risk before a signal can qualify.
Raw attentionPosts, views, mentions
Repeated patternCreators + channels + time
Demand evidenceSearch + purchase intent
Company exposureOwnership + materiality
Qualified researchEvidence + timing + risks
The investigation sequence
Most leads stop before they become alerts.
Collection runs continuously. Review time varies with source quality, company complexity, and event risk; the workflow records every gate instead of forcing a fast conclusion.
Sources agree
Independent channels and repeated snapshots test whether the change is broadening.
Exposure is identified
The product is connected to a public company, parent, or relevant peer basket.
Materiality is challenged
Scale, purchase intent, sponsorship, competition, and comparable launches are reviewed.
Timing risk is checked
Earnings, filings, valuation, price movement, and known events can stop the alert.
Publish, watch, or reject
The record shows why the case qualified, remained speculative, or failed.
One case, five separate scores
A strong signal cannot hide a weak company connection.
Evidence reliability84
Can the sources be opened, repeated, and independently checked?
Demand strength78
Are people showing purchase intent rather than passive attention?
Business materiality71
Could this product plausibly matter to the company at its current scale?
Ticker mapping96
Is the ownership connection direct and economically relevant?
Timing safety82
Are earnings or known events too close for an ordinary alert?
Gate testResult
One creator drives most viewsHold
Search and discussion confirm demandContinue
Product is immaterial to the parent companyReject
Earnings are inside the event-risk windowEvent risk
Sources, mapping, demand, and timing passQualified
Scores organize the evidence. Hard gates can still block publication.
Where the time goes
The subscription replaces repetitive monitoring, not your judgment.
By handSearch. Open. Compare. Map. Timestamp. Repeat.
The same tabs and checks must be rebuilt whenever the evidence changes.
In the terminalOne evolving dossier
Sources, measurements, mapping, price context, and risk changes stay attached to the case.